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658.8.132 --- Behavior modification --- Social change --- Social marketing --- Social problems --- Reform, Social --- Social reform --- Social welfare --- Social history --- Applied sociology --- Cause related marketing --- Marketing, Social --- Social cause marketing --- Marketing --- Change, Social --- Cultural change --- Cultural transformation --- Societal change --- Socio-cultural change --- Social evolution --- Behavioral assessment --- Behaviorism (Psychology) --- Conditioned response --- Human behavior --- Learning, Psychology of --- Psychology, Applied --- Social marketing. Non-profit marketing --- Behavior modification. --- Social change. --- Social marketing. --- Social problems. --- Gedragsverandering --- Sociale marketing --- Gedragsverandering. --- Sociale marketing.